Future Of Tourism Post-Covid-19 Pandemic Case Study

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Introduction Of Future Of Tourism Post-Covid-19 Pandemic Case Study

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1. Overview

“Globus” has been providing the best services among the customers in the United Kingdom’s. It has been considered a well-known tourism and tour industry, which has been applying the strategic aspects for mitigating the factors of the issue and earning the ultimate levels of profits margins in reasonable formats of the United Kingdom’s. In the Covid 19 situation, the tourism industry has been facing lots of difficulties. As per the view of Assaf et al. (2022), the respected tourism industry has been improving the economic structures as well as increasing the selling rates also in a respective manner. Therefore, the infrastructure has also been developing sustainability and influencing the consumers by improving the promotional mix such as advertising and promotions. Providing the offering facilities among the consumers the respected industry has been sustainably increasing the selling rates including Asia, Africa, Canada, New Zealand, South and central America (Sitecore.com, 2021).

The respected industry has also been improving the ratio structures of gross domestic products and helps to create the employee generations by providing the requirements opportunities in the United Kingdom’s. Improving the procedures of branding and providing the necessary information among the customer and the selling structures has also been improved in a sustainable manner (Routesonline.com, 2022). Reducing the rates of the transportation costs as well as improving the campaigning and providing the necessary items such as food and beverages the Globus have been sustainably fulfilling the all desired wants in the United Kingdom’s. Developing the tourism management programs as well as focusing on customer satisfaction the ultimate goal has been achieved in a sustainable manner.

2. Goals

The respective industry of tourism marketing goals is increasing the rates of the profits margins structures by developing the structures of the economy in the United Kingdom’s. Improving the rates of the infrastructures of the respective industry as well as providing the all necessary items among the consumers for satisfying the customer needs and wants in a sustainable manner (Travelplus.com, 2022). Providing the necessities such as food and beverages among the customers and providing the recreation facilities also has been considered other objectives of the tourism industry in the United Kingdom’s. Providing the varieties of offering systems the respective industry has also been earning the ultimate rate of profits margins in the United Kingdom’s.

The other objectives of the respected industries are feeling the natural beauty among the consumers as well as developing the rates of the Gross domestic’s products structures in a sustainable manner in the United Kingdom. As per the view of Chen, (2022), the economic structures and the gross national product rates have also been increasing by the day-to-day activity in a reasonable way in the United Kingdom’s. The tourism industry has also been trying to improve the communications between the industry and the individuals as well as developing the human relations in a sustainable manner therefore, the bonding structures have also been developing and the rates of the trust issues have also developed. It has also been treated as another objective of the respective industry in the United Kingdom’s.

3. Vision

As per their motto in travelling services, Globus have dedicated their efficiency throughout visiting travel in Europe, UK, and other countries over 90 years, they have the capacity of accessing huge experience and local knowledge for crafting immense adventures. According to the team Globus, they are always ready to care fore their people whose destinations are being touched throughout their sides.

The ultimate vision of Globus is to conduct a transformation in the entirety of the world, albeit for the actual betterment for the societies around the world. BA wants to conduct positivity and further hand out for togetherness and sustainability purposes. This can be performed by counterbalancing carbon “emissions” from multiple domestic flights or trains by supporting the native communities inside or outside of the United Kingdom.

Their vision also states the reaching towards the high amount of demand in desired communities in the country of UK. The study is also revealing the context for the adequate achievement and the outcome of the Globus in the pandemic situation of covid-19 threat decreasing the adverse sources in the country. The Globus have reached higher heights in the environment that implemented them to outsourcing of the edge of complexity in the country of UK.

The covid-19 changed the vision of Globus in the country into the benefits of the number of people in the supplying of the goods from one place to the other.

4. Past operations

Throughout the decades, the Globus have been served their best travelling service to their millions of customers. The past operations of the Globus have turned to be the desired outcomes such;

  • The Globus were having the desired operations in the country the UK before the covid-19 environment in the country. The dispatching towards the planning of flight such as the company was producing the desired plan in the description for the production of the number of flights in the country of UK. This involved safety with the critical aspects in the calculation of the fuel and ensured the free movement. 
  • The provision of the weather data was the operation of the Globus which suggests the desired information from the adequate climate and the region in the country UK. It has also been referred to as the factors such as the humidity along with the temperature and the adequate speed. 
  • The maintenance of the control over the traffic was an important operation in the country of the UK for Globus. 
  • The Globus had the desired operation in the form of previous sources before the situation of the pandemic in the country of UK. This identifies the course in the number of the desired presentation for the flights in the country. The travel agency has the desired profession of the financial aspect in the country.
  • The past operations also included the distribution of the reaching for target audience in the country of UK. This led to the increase of profitability of the industry leading to the high range of customer outcomes meeting the environment of the country of UK.

5. Present operations

The respective industry has been facing lots of difficulties in the situation of Covid-19: "Globus" have been focusing on the customer's satisfaction for fulfilling all desired needs and wants in a sustainable manner. As per the view of Jin et al. (2022), on the other side, the industry has also been raising the rates of the selling structures and providing a variety of offer systems such as decreasing the rates of the transportation costs in a general manner. The industry has been developing the planning structures and providing the food and drinks facilities among the customers has also been consisting as other objectives of the tourism industries. Besides that, proper sanitation, and virtual tourism has also been held here for distant travelling safety.

It has been focusing on the four strategic aspects such as, improving the rates of the accommodation systems, providing all necessary items among the consumers such as food, beverages, and medicines, and making the journeys enjoyable by providing all luxuries items among the consumers. As per the view of Dogru-Dastan et al. (2022), focusing on the above-mentioned aspects the industry has been providing the best services among the consumers in a sustainable manner as well the rates of selling structures have also been developing or maintaining sustainability in the United Kingdom’s. Feeling the customers an amazing overview by attracting the targeted customers by improving the structures of the branding and packaging the industry has been developing in the United Kingdom’s.

6. Future operations

The respective industry of “Globus” will begin developing the planning structures for parsing the selling rates of much more and also reducing the cost structures in the United Kingdom’s. As per the view of Szolnoki et al. (2022), the industry will begin providing the luxuries items among the customers for attracting the new customers by improving the rates of the promotional mix. The industry will begin developing the culture and the working environments also to earn the ultimate rates of profits margins in a respective manner. In the covid-19 situation, the industry has been facing lots of difficulties therefore for improving the rates of the communication structures and improving the rates of the trusting opportunities of building healthy coordination; relationships will be considered as a future objective of the respected industry in the United Kingdom.

Generating the revenue structures of the respective industry will begin increasing the rates of the different kinds of marketing channels such as Advertising, Promotions, and enhancing the marketing approaches of public relations the industry will begin also fulfilling all desired wants in a respective manner of the United Kingdom’s. As opined by Sandbrook et al. (2022), expanding the market structures in a global format as well as competing with the other tourism industry has also been treated as a challenging factor in the respected industry. Therefore, for mitigating the issues the respective industry will begin improving the planning structures as well as developing the "time management programs' ' in the United Kingdom’s. Therefore, following the above-mentioned aspects, the respective industry will bring success in achieving the ultimate rates of profit margins of maintaining sustainability in the United Kingdom’s.


Assaf, A.G., Kock, F. and Tsionas, M., 2022. Tourism during and after COVID-19: An Expert-Informed Agenda for Future Research. Journal of Travel Research61(2), pp.454-457.. DOI https://doi.org/10.1177%2F00472875211017237

Chen, Y., 2022. The future of mega-events, post-COVID-19 pandemic. International Review for Spatial Planning and Sustainable Development10(2), pp.168-178. DOI https://doi.org/10.14246/irspsd.10.2_168

Dogru-Dastan, H., Stepchenkova, S. and Kirilenko, A.P., 2022. Responding to Visitor Density Pre and Post COVID-19 Outbreak: The Impact of Personality Type on Perceived Crowdedness, Feeling of Being Comfortable, and Anticipated Experience. Sustainability14(7), p.3960.DOI https://doi.org/10.3390/su14073960

Gössling, S. and Schweiggart, N., 2022. Two years of COVID-19 and tourism: what we learned, and what we should have learned. Journal of Sustainable Tourism, pp.1-17. DOI https://doi.org/10.1080/09669582.2022.2029872

Jin, X., Bao, J. and Tang, C., 2022. Profiling and evaluating Chinese consumers regarding post-COVID-19 travel. Current Issues in Tourism25(5), pp.745-763. DOI https://doi.org/10.1080/13683500.2021.1874313

Nguyen, H.V., Quang, T.D., Alang, T., Ngo, L.D. and Nguyen, T.D., 2022. Toward sustainable tourism practice in the post-COVID-19: Perspectives from Nha Trang, Vietnam. Cogent Social Sciences8(1), p.2064590. DOI https://doi.org/10.1080/23311886.2022.2064590

Sandbrook, C., Gómez-Baggethun, E. and Adams, W.M., 2022. Biodiversity conservation in a post-COVID-19 economy. Oryx56(2), pp.277-283. DOI https://doi.org/10.1017/S0030605320001039

Sitecore.com (2021). Digital transformation launches customer-centric journeys. Available from https://www.sitecore.com/customers/travel/globus#. Accessed on 14/05/2022.

Szolnoki, G., Bail, S., Tafel, M., Feher, A. and Veith, C., 2022. A Cross-Cultural Comparison of New Implemented Sustainable Wine Tourism Strategies during the COVID-19 Crisis. Sustainability14(8), p.4688. DOI https://doi.org/10.1017/S0030605320001039

Travelplus.com (2022). Globus. Available from https://www.travelpulse.com/suppliers/tour-operators/globus.html. Accessed on 14/05/2022.


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