Internationalization Of Small Business Using Business Analysis Assignment

Role of Business Analysis in Facilitating Global Expansion for Small Enterprises

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Introduction Of The Internationalization Of Small Business Using Business Analysis Assignment

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Any business can benefit from using data analytics. A business analytics is the functional and technical domain. Whatever business decisions a business person is making, it is better to have data to support it. Even small data is better than having no data. What data they actually need depends on their particular business and on the current business challenges. It can be their “sales data, accounting data, marketing data, operational data, personal productivity data” and many more. The scope of this domain is huge. According to the statistics of a research company, the growth rate of analytics is around 17% to 19%. The growth of analytics is higher than that of automation. Most important of every business person must improve their business with the help of these statistical indicators. A micro business could be explained in different methods like “various terms of investment, number of persons employed, volume of output and sales, technique of production” etc.

Rationale for the research

Small businesses mainly use business analysis because without an analysis how would a business person know whether they are doing good things and whether whatever they are doing is working or not. If their business is decreasing or not doing well the stakeholders need it to. They have to convey ways to recognize the exact root problems so that they could fit it up and create a business on the better path. When a business person thinks that they are doing all the right thing but not getting the desired result and seeking for the offender is like sharpening for the indicator in the haystack. This problem may be simplified as a large number of pieces that have been continuously repeated failures and vast investigation never recognize the exact root because of that. However, this could be a much compounded issue of profitability for biggest corporations. All the business must be able to plan for the future and those planning are usually based on recent previous performance. Business analysis is the main step to learn wisely and everyone's brain always analysis all the situations unconsciously to learn about local situations to survive. “Business analysis” is very essential for an organization to increase their “financial strength” in the market. Besides “analyzing business” the organization grows their “tactical and technical skills” because a “business analyst” sets off to be aware of the financial market outline and their place in the financial market. A good business analyst is priceless. Most software projects are “amphibian in nature, requiring translation of business needs into technical reality”.

Objectives and Scope

  • To record a track, a business person’s need as big a market as possible to recover their disbursement, which often requires going overseas to make some profit as the revenue from the home market may only just cover the initial outlay.
  • To convince investors that a business person’s service and product may reach millions and that they have the capability to think and act globally from day one.
  • To generate a difficult bunch of consumers in international markets to improve their place and to save the future financial share market in those dependencies.
  • To diversity the international talent pool of staff will help to make the business shine. Basically most of the organizations that have worked with us have reached the level of a nearest champion in their respective markets before they went international.
  • To be characterized through improving social and economic increasing interdependence within countries of the global.

Literature review

According to Casado-Belmonte et al. 2020, A good business analysis has broad meaning but it is a “research discipline” of recognizing a “business needs or determining some solutions” to the professional problem. A Business analysis is the art of analyzing different aspects of the business in cover. An efficient business analyst has the “specialized knowledge to act as a guide” through unknown possession, to get it to the desired terminus. Business analysts should analyze and arrange some “information provided” through a huge “number of people who interact with the business”, like “customers, employees, professionals, and executives”. It is very important to collect data to analyze and to determine which areas within the business can be used for improvement. A business analyst identifies the solutions that will maximize the delivery value through a company to its stockholders (Casado-Belmonte et al. 2020). “Business analysts” work across all levels of a company and might be involved in all from identifying the scheme, “to creating the enterprise architecture, to taking a leadership role by defining the goals and requirements for programs and projects or supporting continuous improvement in its technology and processes”. Through the effective use of business analysis, anyone can ensure that an organization realizes these benefits and eventually grows like a businessman does business.

According to Freixanet et al. 2020, using the analytical methods the “business analysis” s is a key factor in developing different strategies to reduce the cost of business projects and how to work accordingly and informing the team of strategies that can help reduce the company's costs. It also opens up approaches in a variety of ways to solve all budget law issues. The most important function of business analytics is to make decisions on behalf of the company for its stakeholders (Freixanet et al. 2020). Business analysis helps owners change management if the company's performance is not up to par, but it also helps identify areas where employees need to be more focused. This is very important to know where the business stands in balance with the total financial market scenario, its utility and who the closest competitors are. The utility of the “business analysis” is in awareness of “advantages, avoidance of cost, and identification of new opportunities, understanding of required capabilities and modeling the organization”.

According to Paul and Sánchez?Morcilio, 2019, they mentioned that one of the most prominent barriers that small and medium businesses face during international expansion are financial resources. Any kind of expansion requires financial commitments and often in international expansion cases, these commitments have to be a lot. Small and medium businesses often run around to make ends meet, but without expansion they may not exist. They allow small and medium businesses to expand into locations without having to commit huge financial resources. As an added benefit, these Paas also offer better legal services, keeping these businesses safe from demolishing taxes and sanctions. Many small businesses don’t want to be big businesses. Everyone knows a semi-retired chiropractor who owns four clinics (Paul and Sánchez?Morcilio, 2019). Each is run by its own staff, and he visits each one for an hour or two once a week, then takes the rest of the week off. He has no interest in opening a fifth location. Foreign markets are usually hard to gain ground in, however, if you do then either you have a great product or maybe a great marketing team. The country has developed infrastructure and a world-class financial sector to support business activities and is one of the highest ranked African countries on the ease of doing business index.

According to Steinhäuser et al. 2021, Business analysts can work towards goals for effective growth of the business. It can be for a unique product launch or to graceful existing business processes. Whatever be it, the important thing that every business person is trying to do is solve a problem. So the most used technique in terms of management is “Root Cause Analysis” using an osseous matter diagram. Exact definition of a problem and its “root cause analysis” is the basic part of any solution. Considering supply is everywhere, a functional “business analyst” should eventually grow up to a product owner role. This way a businessman would go into the product management profile, eventually growing in the management profile (Steinhäuser et al. 2021). They usually highlight the various options and some opportunities are available to an individual based on their experience and their expectations. Improving enough experience as a “business analyst” can further open the route towards becoming an “Intermediate Business Analyst”. They are so far more than a designation, it is a “responsibility of providing a solution, growing processes and maintaining the record of it”. A person usually requires technical knowledge in the field in order to carry out detailed analysis of scientific solutions.


Research approaches

A research approach is very crucial for the procedure of all the steps of a large premises to complete the main methods of the data analysis, data interpretation and data collection etc. This is based on the normal research problems and this is being addressed and there are some research approaches such as mixed methods, quantitative, qualitative and more methods. These are very important because of their legitimacy and also provide scientific ideas, it also gives all the details that may help to continue researchers on the path, manageable and can process easily. A qualitative research approach would be effective for conducting all the necessary research activities for this project. The benefit of allocation should be mixed up in equity and debt instruments so that it can balance out the possibility (Ferencikova, 2018). The methodology that it describes the research plan and the specific methods this research topic has chosen to conduct it. This allows you to answer your research questions or test your hypotheses. This design is a plan for intervention and this research designing involves identifying these situations to develop the plan which changes the undesirable into the desirable.

Data collection & analysis techniques

The data collection is important to collect all the necessary information on various variables of interest, and analyze the correct data, developed in a systematic fashion to enable all the answers to express all the data research questions or raise the outcome. The data collection part of this research is simple to every field including business, social or physical science, and humanities and others. These methods are varied through the proper discipline and to ensure the proper collection. The importance of this data collectiResearch approacheson in every field of study for defining qualitative data and quantitative data collection is modified and clearly describes the order for adequate data to use to the less possibilities of error occurring (Vanderstraeten et al. 2020). The researchers assess the hypothesis on the secondary data collection. Therefore, this collected data is secondary and mainly for the research of every field of research. The point of view of the data collection is the various or various fields of studies and depending on the necessary information. The data collection process could be conducted using different kinds of points from the small firm’s analysis, which is a better way to make a business properly. The quality of this research project would totally depend upon this secondary data collection process.

Expected Outcomes

After the successful development of this analytical project the different aspects of internalization small firms use business analysis that would be analysis to the ultimate goal of data science is to to extract knowledge from data to improve decision making. So, the easiest way to go after small business ideas related to data science is to think of fields or organizations where badly informed decisions are recently being taken due to the lack of better alternatives. Every business has an idea, firstly in starting the business is to have such ideas, have to do lots of research, once a business person gets an idea so that is time to accept it into a reality (Freixanet et al. 2020). Starting a small business does not require a lot of financial resources but requires some initial investment. There are several ways to raise capital to start a business, such as getting some loan. Small businesses will be more successful with software systems. One of the most important systems for “the business is the accounting system”. “Business analyst” is far more than a designation, it is a responsibility of providing a solution, improving processes and maintaining the record of it. Most of the business analysts work on business problems. If a company sells anything that is the company they want to work for. The “Business Analyst” also acts as a point of contact for quick answers during development when employees are busy with their day-to-day business needs. An experienced “business analyst” can translate the complexities of how a company works for technical staff. A “Business Analyst” helps employees successfully adapt to change by acting as a change management practitioner. They basically work on all aspects of a company and might be involved in everything from identifying the strategy, “to creating the enterprise architecture. They are in the organization and will greatly help in converting business requirements to developer understandable tasks. Internationalization is a key concept that has been a defining factor in business life over the last few decades.


In that project timeline shown an approximate of places that have been used so that this project may have location history. To analyze a proposal, analysis techniques and data collection, research approaches, discussion and conclusion.

Figure 1: Gantt chart

(Source: Self create in Project Libre)



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Alon, I., Anderson, J., Munim, Z.H. and Ho, A., 2018. A review of the internationalization of Chinese enterprises. Asia Pacific Journal of Management, 35(3), pp.573-605.

Casado-Belmonte, M.D.P., Marín-Carrillo, G.M., Terán-Yépez, E. and Capobianco-Uriarte, M.D.L.M., 2020. What is going on with the research into the internationalization of small and medium-sized enterprises (SMEs)? An intellectual structure analysis into the state-of-the-art (1990–2018). Publications, 8(1), p.11.

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Steinhäuser, V.P.S., Paula, F.D.O. and de Macedo-Soares, T.D.L.V.A., 2021. Internationalization of SMEs: a systematic review of 20 years of research. Journal of International Entrepreneurship, 19(2), pp.164-195.

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